Developing a Global Talent Retention Strategy

By |2020-04-03T11:10:52-04:00April 3rd, 2020|Categories: Uncategorized|

Watch and be inspired by Tom Collella, as he talks about developing a global talent retention strategy. Tom’s experience spans executive leadership in global talent acquisition at Walmart, Korn Ferry, and the US Government. This will be helpful as you create a rebuilding strategy after the pandemic.

Ask questions of Tom on this post and he’ll be glad to respond. See you there…

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Birchtree Global Expert Online Training Programs to Stabilize and Grow Business Operations

By |2020-04-01T10:18:43-04:00April 1st, 2020|Categories: Uncategorized|

Dr. David Clyde Dressed in Suit with a Blue Shirt and Purple Tie with Gray Dots

To help through these tough times, Birchtree Global is opening their library of HRCI/SHRM certified courses to our colleagues. There is no charge for these programs. We’ve focused on those critical issues you’ll need to manage your workforce during the pandemic, plan for reopening, and increasing your knowledge of HR and global business.   All Birchtree Global programs are based on research and backed up by executive experience applying these strategies in a wide variety of industries. As experts in using online technologies to grow business operations we’ll share our award-winning expertise with you to help you, your employees, and business grow beyond these challenging times.

Join us from 12:00-1:15 PM each Friday for the Birchtree Global Lunch and Learn.

April 3: Developing a Global Talent Retention Strategy with Thomas Colella

April 10: Staying Connected to Furloughed Workers with Dr. Janet Walsh

April 17:  Medical Risks for Global Business and Expatriates with Dr. David Clyde

April 24: Global Workforce Risks and Challenges with Dr. Janet Walsh

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Preparing Your Workforce to Work Remotely

By |2020-03-17T15:19:01-04:00March 17th, 2020|Categories: Uncategorized|

Young male watching webinar on laptop

There is an art to working remotely.  The Society for Human Resources Management has some tips and techniques for working remotely that can be useful as you organize different modes of communications with your workforce.  I thought these to be the most important…

Consider what telework means for your organization. May employees work from somewhere other than home? May they use their own electronic devices? What form will meetings take—online, by video or phone? If using video, make sure your Internet speed is fast enough to accommodate such a call.

Limit security risks. One option is to create cloud-based “application gateways” that limit corporate network access to the select needs of employees. This creates a secure, behind-the-firewall access to on-premise applications.

Overcommunicate using e-mail, Slack or a similar tool and document everything. “When people are remote it’s easier for messages to get lost,” said Rachel Ernst, vice president of employee success at Reflektive, a San Francisco-based performance-management platform. Documenting everything helps make work shareable so colleagues can more easily be informed of co-workers’ projects.

For more tips from SHRM read the full article here:

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How does your company measure the return on employee training

By |2020-03-06T17:26:08-05:00March 6th, 2020|Categories: Uncategorized|

Birchtree Global, LLC, Manhattanville College, and the University of Denver are conducting research on the links between learning and company financial performance.  We invite you to join in the research by taking this two minute, survey.  We will share the research results with you.  You can see how well your perspective matches with the results.  Thanks!

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What do medieval knights, computer gamers, and astronauts have in common? 

By |2020-02-03T10:17:23-05:00February 3rd, 2020|Categories: Uncategorized|

Richard Garriott, my Explorers Club colleague. Richard was kind enough to stop and talk to Birchtree’s first NYC “Eat and Greet” at the
Explorers Club and share his perspective on being an astronaut and gaming. We were all in awe of his experience. Here’s his story from the BBC.

#virtualreality #gamers #computergames #gaming #birchtreeglobal #spacetravel #globalbusiness #bbcnews

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Katherine Pan Describes China’s Belt and Road Initiative

By |2020-01-13T11:12:34-05:00January 13th, 2020|Categories: Uncategorized|

Dear Globalizers,

Are you curious about the most dynamic market in the world right now? Are you familiar with the newest Chinese policies, opportunities, and risks of the Belt and Road Initiative (BRI)? As we are stepping into a new decade, here are some information and changes I sorted out that can help you make a wiser decision when considering entering the Chinese market.

  • Higher Credibility: In March 2019, Italy joined the One Belt One Road project, marking the first ever supporting nation of the initiative from the Group of Seven. BRI no longer equals to “developing countries.” Because of the newly gain higher credibility, more and more advanced economies are eyeing on the project.
  • Promoting High-Quality Projects: Moving towards the new era, the Chinese government published a new document in November 2019, aiming to promote the high-quality development of trade. The new emphasis on quality requires smarter strategies for foreign businesses to enter the market.
  • Expanding Geographic Scope: Since the original initiative in 2013, the geographic scope has expanded from Europe, Asia, Africa to Latin America. Now, there are already 19 countries/regions signed up to the project. New opportunities also opened up for Latin American businesses in China.
  • Cross-Boarder E-Commerce (CBEC): CBEC is and will continue to be one of the fastest growing industry under the influence of BRI. The market for CBEC is maturing with the increasing variety of products, higher frequency of transaction, and expanding geographic scope. Transaction volume between China and One Belt One Road cooperating countries is increasing at a rate of 20%.
  • Alternative Destinations for Investment: If Chinese economy’s slowdown or the rapid growth of CBEC, media, and technology industries are signs of risk to you, try thinking of other potential alternative destination for investment. There might be surprising opportunities in the One Belt One Road cooperating countries in Europe, Africa, Asia, and Latin America.

Do you find any of the information interesting? Share it with your colleagues and friends through Facebook, LinkedIn, YouTube, WeChat, or Twitter.

Please contact me with any questions.

January, 2019

Best regards,

Katherine(Shangyan) Pan

Bucknell University 2022, Mathematical Economics + Linguistics Major


  1. China’s Belt and Road Initiative. (2019, August 15). Retrieved January 8, 2020, from
  2. “一带一路”经贸合作,新方向,跨境电商. (2019, August 15). Retrieved January 8, 2020, from
  3. 电商平台助力 京东发布《2019“一带一路”跨境电商消费报告》. (2019, April 22). Retrieved January 8, 2020, from
  4. 中国与”一带一路”相关国家的跨境电商交易额增速超20%. (2019, December 25). Retrieved January 8, 2020, from
  5. 中共中央 国务院关于推进贸易高质量发展的指导意见. (2019, November 29). Retrieved January 8, 2020, from
  6. 已同中国签订共建“一带一路”合作文件的国家一览. (2019, April 12). Retrieved January 8, 2020, from
  7. “一带一路”与拉美十国调研报告. (2019, October 19). Retrieved January 8, 2020, from


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Building a Competitive Organizational Culture by Charlotte Murray

By |2020-01-07T20:38:06-05:00January 7th, 2020|Categories: Uncategorized|

Building a Competitive Organizational Culture by Charlotte Murray-Birchtree Global’s 2020 Bucknell Intern….A brilliant, short, article that will help you understand what new graduates think is important in business. (Charlotte is also looking for a position when she graduates….!)

Dear Colleagues,                                                                                                         January 2020

            Are you concerned your business might not reach its fullest potential in 2020? How is your company’s current work culture? The New Year is a great time to implement effective and positive strategies in order to ensure your company has both a competitive and supportive work environment. Below are 7 influential publication links about how to develop a competitive and supportive work culture.

1.      Building a workplace of choice: Using the work environment to attract and retain top talent Perks valued most by employees are highlighted in this journal. In addition, it explains the effects of the physical work environment on employees.

  1. Cultivating Strategic Thinking in Organizational Leaders by Designing Supportive Work Environment! The importance of strategic thinking and other key points for a supportive work environment are articulated well in this article. Also, the idea of enhancement is expressed throughout.

  2. Creating a Supportive Workplace  This article explains the importance of understanding job attitudes; it can lead to employee success and retention. Additionally, positive job attitudes lead to high company performance.

  3. International Leadership and Organizational Behavior This course clearly illustrates how to create a competitive and collaborative work environment while aligning with company values and a country’s culture.

  4. Business Management This video programs provides a holistic approach to business management while also focusing on employee management.

  5. Business Communication Developing soft skills and a supportive work environment are highlighted throughout this course.

  6. Teamwork & Collaboration The importance of communication and collaboration are heavily focused on in this course. Also, the significance of employee assessments are emphasized.

            Did a few or all of these links resonate with you? Share them with your employees, colleagues, and mentors through Workplace by Facebook, Slack, LinkedIn, YouTube, Facebook Messenger, or Twitter.

Please contact me with any questions.

All the best,

Charlotte Murray

Bucknell 2022, Economics Major



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Brookings Institute Research on the Benefits of Innovation Centers

By |2019-12-09T09:58:48-05:00December 9th, 2019|Categories: Uncategorized|

As a small business, sometimes you need specialized help and support and a community of business people with whom to brainstorm. Consider the benefits of engaging with an “innovation center”. Innovation Centers are communities of best practice where business people can incubate their growing and evolving companies.

This Brookings Institute Research on the benefits to business and the community of innovation centers aligns with our experience. Birchtree Global leaders are frequent speakers and supporters of innovation centers, domestically and globally. Here is the Innovation Center in Santiago, Chile:

The case for growth centers: How to spread tech innovation across America via @BrookingsInst

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Discussion with John Emerson (former US Ambassador to Germany) and Kathy Nalywajko, Senior Vice President of the Capital Group.

By |2019-12-08T19:59:18-05:00December 8th, 2019|Categories: Uncategorized|

Enjoyed an excellent lunch and discussion last week with John Emerson (former US Ambassador to Germany, Vice Chairman of the Capital Group International, Chair of the American Council on Germany, and Board member of the German Marshall Fund, Pacific Council on International Policy).  The lunch was hosted by my ACG colleague Kathy Nalywajko, Senior Vice President the Capital Group (President, Board of Directors Ukrainian Institute of America, Association for Corporate Growth Board) last week.  John had returned from recent high-level discussions with country leaders on 2020 global business trends, and Kathy just returned from meetings with Ukraine president Volodymyr Zelensky.  Takeaways from the discussion included the following thoughts:

  1. There is trend toward greater burden sharing of global problems, rather that the US always leading efforts.
  2. Weaponization of tariffs and more aggressive global trade is becoming more common.
  3. While lower level production jobs may not be coming back to the US, there is a greater focus on people left behind with skills that are not in demand. Retraining and upskilling will be the result.
  4. The consequences of the US exiting multiple treaties (IMF Agreement, NAFTA, Iran Nuclear Agreement, Climate Change, TPP, etc.) will have longer lasting consequences for future presidents. As one country president said, “How can we be sure the US will honor its commitments a from administration to administration?”
  5. The current state of affairs in Cuba is primarily a political issue specifically of interest to Florida and New Jersey. However, the lack of engagement from the US gives another opportunity for Russia and China to develop strong relationships with Cuba and a continued presence 90 miles from Miami. The issue with the economic collapse of Venezuela offers Russia and China additional opportunities.
  6. Changes to Nafta and the rules regarding percentage of origin in products from 62.5% to 75% as well as the 45% minimum wage requirements on products sold abroad may have the effect of limiting immigration to the US, long term.
  7. China is receiving US agricultural products despite tariffs. Products are being sold to Brazil and in South America then shipped to China.
  8. China is making significant investment in global projects designed to increase trade to China such as the “Belt and Road” initiatives.
  9. Europe is likely to be the next target of US trade tariffs as soon as the Chinese tariff issues are settled.
  10. The general thought re the upcoming US presidential election is the Democratic representative will come from the moderate leaning Democrats (Bloomberg, Biden, Buttigieg) vs. more left leaning candidates (Warren, Sanders).
  11. As the US retreats from leadership positions in global programs, issues such as ethical implications in artificial intelligence (remember the Chinese scientists who reportedly cloned a baby) remain without a strong global leader.
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The future of recruiting: Essential skills and metrics you’ll need over the next 5 years

By |2019-11-12T13:13:23-05:00November 12th, 2019|Categories: Uncategorized|

Birchtree Global is pleased to partner with LinkedIn to present HRCI and SHRM certified retraining content.  In December we will be bringing you a well-researched webinar on the future of recruiting.  The webinar will highlight the results from the Future of Recruiting Report and help you identify actions you need to take now to strengthen your recruiting processes.  Participants will receive 1 HRCI and SHRM SCP credit for participating.


Host: Amy Schultz (Product Recruiting, LinkedIn)

Co-host: Rebecca White (People Analytics, LinkedIn)

Co-host: Jen Phillips Kirkwood (VP, The Edge – Future of Work, ADP)

Abstract: The future of recruiting is coming. To help your team prepare, Amy Schultz, Product Recruiting LinkedIn, Rebecca White, Director People Analytics, LinkedIn, and Jen Phillips Kirkwood, VP THE EDGE-Future of Work, ADP will show you the latest trends in recruiting.  The results from the Future of Recruiting Report will be shared with participants and the key metrics, strategies, and skills will be highlighted.  These three hiring experts from LinkedIn and ADP will break down some of the key insights and trends specifically to help your team get ahead—and gain a seat at the table.

In this webinar, you’ll learn:

  1. Why quality of hire is the most impactful metric, even though it’s not the most used
    2. How to elevate your tactical hiring role and become a strategic business advisor
    3. The engaging, analyzing, and advising skills that you’ll need over the next 5 years to competitively find, engage, and hire people
    4. Tips for identifying transferable skills and experiences to find your next recruiting head

Dates and Times:

North America: December 4, 2019; 11 am PT/2 pm ET

Asia Pacific: December 10, 2019; 9:30 am IST

Europe and Middle East: December 10, 2019; 11 am GMT

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